Marketing Scented Sanctuaries

A mock product collaboration between Aēsop fragrances and Restoration Hardware. Created by my partner and I, Kennedy Fahle. These pieces were created for our Product Design for Consumer Experience course with Stephen White.

Aēsop x RH
"Our aromatic interiors collection is the only partnership that combines fragrance and furniture to create infused practices, unlike other collaborations our treasured formulations and pieces enhance mundane daily activities into a sensory experience."

This collection includes a laundry product trio and a trio of pieces to enhance our consumers laundry space. My partner & I wrote and directed a campaign video to portray the essence of our collaboration. The video's goal is to frame a space of mind that the consumer would enter when using our product. Pulling them in through aesthetics, style and luxuriousness.